Display Advertising Shows Huge Potential On Gaming Platforms

Display advertising emerged early in the evolution of the internet as simple banner ads that mimicked the look of traditional print display ads. Online publishers and electronic billboards can elevate display ads beyond static images by using animation and video. At this point, display ads have become pervasive throughout the internet and on mobile devices. …

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How To Make A Banner Ad That Will Actually Get Clicks

Banner ads are eye-catching, usually image-centric advertisements featured at the top of a website, along the side, or the bottom. These ads have been in use since the 1990s, shortly after the internet became more mainstream and available for hobby and household use. Though they’re one of the most basic forms of internet marketing content, …

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